We assist our clients by combining insights from data based on rigorous research methodologies and analysis with unparalleled area expertise. We guide our clients every step of the way from initial problem formulation and data collection to final activation of selected strategies. We have the skills to carry out all or selected steps in our proven process:
Problem - Data - Methodology - Intelligence - Strategy - Action
We systematically extract, store and analyze information in large data sets from a range of sources. Using a rigorous data process, we carry out predictive analytics, behavior analytics, and other data analytics that extract real value from existing data sources.
Small data has the potential to substantially increase our understanding of phenomenon in society. Small data enables us to obtain meaningful insights that are accessible, understandable, and actionable, thereby allowing us to make timely decisions in everyday life.
We apply a rigorous research methodology to collect data for statistical surveys. Using a variety of survey methods including face-to-face interviews, telephone surveys, mail surveys, and online surveys, we ensure that we collect accurate samples which we then use to draw conclusions on key issues.
We carry out up-close, in-depth, and detailed examinations of relevant cases that helps us understand current phenomena in society. Using stringent research methods, we conduct single and multiple cases based on multiple sources of evidence. Case studies help guide decisions when limited quantitative data is available or when a quantitative analysis can benefit from inference drawn from related cases.
AI, Machine Learning, Deep Learning & Natural Language Processing
Artificial intelligence (AI) is quickly becoming increasing important in the analysis of larger data sets. We use a wide range of analytical tools from machine learning (supervised as well as unsupervised learning), deep learning (including multilayer perceptron networks, convolutional neural networks, and long short-term memory recurrent neural networks), and natural language processing (including sentiment analysis and topic analysis). These tools help us shed light on important current phenomena within the fields of society, economics, and business.
Econometrics & Statistics
We have an extensive background in the application of statistical methods to economic data. We use a range of tools including cross-sectional, time-series, and panel-data analysis, to give empirical content to economic relationships, develop and test hypotheses, and forecast future trends from historical data.
Just as with our quantitative analysis, we use a variety of qualitative methods to find answer to pressing questions that impact our clients. These include various forms that can be divided into ethnography, narrative, phenomenological, grounded theory, and case study methods. While the approach to data collection is typically relatively similar, the choice of method primarily depends on the purpose of the study. We, therefore, carefully tailor the qualitative method to the question at hand.
Comparative research is useful for the identification of similarities and differences between social entities. We use a rigorous comparative analysis to compare and contrast nations, economies, institutions, and business entities. Using a comparative lens helps us understand the reasons behind developments and decisions in different contexts.
Utilizing a variety of rigorous research methodologies on the data we find most suitable for the task at hand, our experienced analysts deliver actionable insights and focus on how our clients can improve based on the results at hand. Our reports are practical, to the point, and visually pleasing, making it easy to understand and draw conclusions from them.
Based on the intelligence we produce we create solid strategies for our clients. The strategies we present focus on how clearly specified goals will be achieved by equally clearly specified means. Most importantly, our strategies are data- and method-driven – we take guesswork out of the equation.
Data, research, intelligence, and strategy leads to steadfast action. We help our clients implement chosen strategies and optimize results through continuous updates based on incoming data and information.